Our expertise
CERC supports its partners in designing evidence-based clinical research and product development strategies that integrate health economics and market access considerations from the earliest stages.
Our expertise ensures that clinical data translate into meaningful health outcomes and reimbursement success across diverse healthcare systems.
We combine clinical and economic insight to deliver real-world evidence that supports decision-making, pricing strategies, and payer engagement.
Who we support
Medical device, pharmaceutical, and diagnostic companies seeking to strengthen their clinical and economic value proposition for regulators, payers, and healthcare providers.
CERC provides strategic guidance for both new product development and post-market evaluation.
Engagement options
- Full HEOR strategy: design and integration of health economics within clinical programs.
- Reimbursement support: guidance on national and regional payer requirements across Europe.
- Evidence generation modules: real-world data studies, cost-effectiveness, and budget impact models.
What we deliver
- Health economics strategy and study design
- Market access and reimbursement roadmap by country or region
- Real-world evidence (RWE) data collection and analysis
- Cost-effectiveness and budget impact assessments
- Health outcomes reporting and communication materials
- Payer and stakeholder engagement support
Our process
- Assess: define economic endpoints aligned with clinical outcomes.
- Design: develop data collection and analysis frameworks for HEOR studies.
- Analyze: interpret results using real-world and clinical data sources.
- Communicate: translate findings into actionable insights for payers and regulators.
- Support: provide continuous market access and reimbursement guidance.
Why CERC?
- Recognized expertise in combining clinical and economic perspectives.
- Access to large, clinically rich databases providing comprehensive patient insights.
- Experienced health outcomes researchers with strong strategic and analytical skills.
- European market knowledge covering country-specific reimbursement frameworks.
- Proven impact on product positioning and evidence-based decision-making.
Typical deliverables
HEOR plan, reimbursement strategy report, RWE dataset, cost-effectiveness model, health outcomes report, and payer communication deck.
Sample outcomes
- Accelerated market access through robust evidence packages.
- Strengthened product value demonstration in regulatory and payer submissions.
Transform your clinical evidence into measurable health and economic value.
Contact us to explore how CERC can enhance your market access strategy.
